do the right thing... NOW
Mitigate the impact of climate change
Fight climate change
dtrtNOW helps private clients concerned about climate change to deliver a material positive impact on the environment by purchasing carbon credits from projects that effectively remove carbon for good.
With a strong bias for immediate action, we offer practical solutions to influential individuals committed to delivering a positive impact on climate change .
Join us in creating a sustainable future NOW.
Leading a Climate-Friendly Life
As a concerned individual trying to lead a climate-friendly life, you are likely on the following path:
You start by understanding your carbon footprint
You initiate actions to reduce these emissions
Becoming more knowledgeable, you engage with friends and relatives, trying to convince them to also do their bit.
But chances are that you will realise that no matter what you do, you will still be emitting much more than what our planet can bear.
Indeed, achieving emissions of 2 tons of CO2 equivalent per year per person is impossible in our developed civilisation. For most of us, even 3 times this is not feasible. The solution is to buy carbon credits, but getting access to quality projects is almost impossible for individuals: you cannot hire a team of experts and do not need the tonnage required to go directly to providers. So until now most of us tend to buy cheap credits of poor quality or avoid them altogether.
This is unfortunate as we will need a massive increase in carbon-removal initiatives (in addition to reduction in global emissions) to achieve net zero and to remove the greenhouse gases we pumped into the atmosphere since the beginning of the Industrial Revolution. So our contribution and investment in such initiatives is critical.
dtrtNOW allows individuals to voluntarily remove greenhouse gases for good using high-quality, selected carbon credits, available in retail quantity. We curate high-quality, audited and certified carbon credits from bonafide projects that actually remove greenhouse gases and bring these to you. We are highly selective and work with independent rating agencies and partners to validate our selection. You choose the intensity and focus of your removal effort and adjust it easily on an on-going basis. Should you desire so, we open to you investment opportunities in new removal ventures.
In addition, we curate and collate quality, science-based resources to help our client understand their CO2 footprint and divise actions to reduce them.
Through it all, we uphold the highest level of confidentiality.
Why Choose Us
We, at dtrtNOW, are more than just carbon offset retailers. We are a social enterprise dedicated to creating meaningful change in combatting climate change. Besides distributing carbon credits, we provide resources to help our clients understand and reduce their carbon footprint.
By choosing us, you can be confident that the largest part of your contribution is directed toward achieving lasting carbon reduction and removal, as we operate a very lean business and only reward ourselves reasonably. We pledge to direct over 80% of our sales to purchasing offsets and financing environmental initiatives.
Since its beginning, dtrtNOW pledged 1% of its sales to the preservation and restoration of the environment as a member of 1% for the Planet.
